Identifying surprising jump in impressions through Change History

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Identifying surprising jump in impressions through Change History

Identifying surprising jump in impressions through Change HistoryClick To Tweet

In an AdWords account managed by multiple users, one user noticed a surprising jump in impressions. Where should this user look for details on what might have created the impression increase?

• Billing Summary
• Change History
• Keyword Tool
• Campaign Settings

 

Correct Answer is:

• Change HistoryExplanation: The My Change History tool shows each change within a timeline, mapped to your account data (like impressions, clicks, conversions, clickthrough rate, and cost). Compare your changes with the timeline of performance data to help know which changes may have contributed to changes in your performance.

 

You can read more here:

https://support.google.com/partners/answer/19888?hl=en

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About the Author:

I'm Sufiyan Momin, Senior Technical Support Analyst, I worked with NCR for 3 years as Senior VIP Support, in my free time I used to read blogs and Android development stuff. which inspired me to create my own website and Android Apps. I now run 7 Websites and 6 Android Apps on Google PlayStore. But It took me 2 years to learn how to rank higher, how to write SEO optimized articles and about WordPress. I started this website to help others to start their own website and be their own boss. Join me and I'll be your guide to start a new blog and help you to make money online.

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